Emerson Fry is known for her amazing-fitting caftans. They are made with 100% organic cotton with a hidden interior tie to give a cinched waist if desired. Caftans are hand printed in India using low impact dyes. These do-it-all pieces are perfect not only for the beach, but running errands around town, or paired with heels for a bohemian evening look.
Emerson Fry designs clothing that is consciously and purposefully made to last. Brand goals include limited production runs, cut to order, and attention to inventory management. Emerson Fry aims to work with mostly organic cotton and natural fibers, recycled materials, deadstock, and low-impact dyes. These beautiful garments are meant to last, be passed down and remembered.
'Organic' products are manufactured in accordance with agricultural guidelines that prohibit the use of synthetic pesticides, fertilizers, and genetically modified plants, and require proper soil rotation. These guidelines make crops more environmentally sustainable than conventional alternatives and less toxic for the wearer.
Apothea partners with brands that share our love for artisan-made products, which are crafted by skilled workers and tradespeople using age-old practices passed down through communities and families. Supporting artisan work encourages social and environmental responsibility and stability.